Star Shop Program

What is the Star Shop Program?

Star Shop is a program meant to highlight and empower sellers who have performed exceptionally on TikTok Shop. Eligible sellers will receive a badge on their shop which will set them apart from others, allowing customers to easily identify top-performing shops!
Note: If you are a TikTok Shop Mall seller, you will not be able to receive a Star Shop badge as well as you will have a Mall badge instead.

Key benefits for Star Shop Sellers

Learn more about the CRM Engagement Tool here!

Where can customers find my Star Shop Badge?

Sellers who become a part of Star Shop will receive a distinguished badge that represents our top marketplace sellers, enhancing their visibility to customers. Customers will be able to see the badge throughout the platform, as seen in the screenshots below.

Star Shop Badge (Sellers)

Star Shop Badge (Products)

How can I obtain the Star Shop Badge?

On the first date of each month, you will automatically receive the badge when you meet the following criteria over a period of 1 month.
Your badge will remain for 1 month, and you will be reassessed for eligibility in the following month.
*Note: These orders exclude orders that have been cancelled, returned, or refunded.
You can actively assess your eligibility for the program by navigating to the dedicated module within the Seller Center > Growth > Star Shop. This intuitive interface outlines the specific criteria that need to be fulfilled and displays the eligibility status for each month throughout the program.

When will I be assessed for my badge?

To be eligible for thebadge in the following month, you will need to meet the eligibility criteria from the 26th of the previous month, to the 25th of the current month.

Frequently Asked Questions

What do I need to do to join the Star Shop program?

• You do not need to sign up or register for the program. TikTok Shop will assess seller performance monthly for eligibility.

I currently have a Star Shop badge. What happens if I fail to meet the program criteria this month?

• The program rewards consistent performance. If you fail to meet the criteria, you will lose your badge in the following month. If your performance improves, you will gain your badge again in the next month.

Why did I lose my badge despite hitting the qualification criteria？

• You may be qualifying for the badge in the next month, but you may not have met the criteria over the previous month. When reviewing your performance on the Star Shop page, do pay attention to the assessment period.
  

Why can't I see any data on the Star Shop page?

• You may be a TikTok Shop Mall seller. Since each seller can only have one badge, you will not see any information on the Star Shop page in Seller Center if you are a TikTok Shop Mall seller.