What is "false information"?

For a start, your product listings must accurately and truthfully describe your products. This means they must not contain any inaccurate, incomplete, unverifiable or false

• Claims about guarantee or warranty for the product
• Claims about the shipment, delivery, return and refund or customer service process for the product
• Claim about you, such as a claim that you own the relevant IP rights for the product
• Images or descriptions of the product

What are some examples of "false information"?

• A false customer review
• A false claim that a product has won industry awards or has been certified by various industry or regulatory bodies
• A false claim that a product is affiliated with other products, such as a claim that a product is part of a particular fashion or luxury brand
• A false claim that a product can cure or prevent a particular disease or alleviate symptoms of a particular illness
  • "This product prevents cancer and heart disease, treats haemorrhoids, and relieves arthritis symptoms, headaches, tinnitus, etc."
  • "This cosmetic product will prevent or reduce the inflammation of acne and treat blemishes."
  • "This product will cure all your ailments."

What happens if I breach these guidelines?

If you are found to violate these guidelines, you may have enforcement actions taken against your account. You should note that repeated offenses will result in more significant penalties.
Please see our Violation Reasons, Points & Enforcement Actions for Sellers article and Seller Terms of Service for more information. If you think an enforcement action has been taken against you in error, appeal via the Seller Center. Please read our Seller Appeal Guidelines article for more information.
Please click here to read our TikTok Shop Product Listing Guidelines.