TikTok Shop Packaging Guidelines

11/07/2025

Manage Orders

Packaging-related Responsibilities：

In order to reduce the risk of damage or leakage during transportation, the seller needs to package and label the products securely and properly in accordance with relevant laws and regulations.
The packaging materials of the product should meet relevant quantity and quality standards to ensure that the product will not be damaged due to quantity or quality issues caused by packaging materials during transportation.
TikTok is not responsible for any losses or damages caused by improperly packaged, labeled, or prepared products.

Packaging Material

Sturdy carton box: Use strong carton boxes if the product does not already have a manufacturer’s carton.
Air bags / Bubble wrap
Stretch film (Optional)
Packing tape: Sellers are encouraged to use branded tape with their logo or brand name to prevent product tampering or swapping, which can be difficult to detect when using plain transparent tape.
Security seal: For high-value items such as phones, laptops, iPads, cameras, etc.
Fragile label: For glass, ceramic, or porcelain items such as cups, bowls, statues, etc.

Suggested Packaging Material by Category

3.1 Non-breakable Items

3.1.1 What Qualifies as Non-breakables

Items that will not deform, break or be damaged during transportation, such as:

Clothing (T-shirts, shirts, socks)
Home textiles (wool blankets, bedding)

3.1.2 packing requirements

Non-breakable Items	Packaging Requirements	Requirement for Inner Packaging Protection	Filling Requirement	Boxing Sealing Requirement	Warning Sticker and Marker
Specific Requirements	Outer packaging: Waterproof bag/box of a suitable size. Filling material: No requirements. Inner packaging protection: No requirements.	No requirements.	No requirements.	Seal the box with cross-shaped tape and smooth down both sides of the tape. The ends of the tape should extend 80mm beyond the edge of the box and be pasted flat, with a gap of no more than 5mm between the flaps.	No requirements.
Specific Steps	STEP 1	STEP 2	STEP 3	STEP 4	STEP 5
Specific Steps	Warp books with bubble warp	Seal with tape	Packed with a well-fit courier bag	Release the air	Use tape to seal the courier bag

Category	Product Category	Packing Instructions	Reference image
Other special items	Dried Food with Odor (dried fish, squid, etc.)	Wrap with at least 2 layers of bubble wrap, covering all edges, and secure with tape. Place in carton and fill all gaps. Seal carton with tape.
	Essential Goods (diapers, sanitary pads, etc.)
	Other General Products (soft goods, non-fragile items, documents, envelopes, comics, books, etc.)

3.2 Fragile and Breakable Items

3.2.1 What Qualifies as Fragile and Breakable

Items that are prone to deformation, breakage or damage during transportation due to improper packaging, such as:

Glass products (glass cups, glass ornaments), 3C electronic products (mobile phones, tablets), ceramic products (ceramic bowls, ceramic vases), etc.

3.2.2 Packing Requirements

Category	Product Category	Packing Instructions	Reference image
Fragile and Breakable Items	Fragile Items (ceramics, glassware, mirrors, etc.)	Wrap all edges with 3–4 layers of foam and bubble wrap, secure with tape, then place in a sturdy carton. Use a carton of just the right size and fill all gaps to prevent movement; secure the carton with tape. Wrap the outside of the carton with 2–3 extra layers of bubble wrap. Attach a “Fragile” label on the outside. Note: If packing multiple small fragile items in one carton, wrap each individually with foam and bubble wrap; do not wrap them together.
	Electronics & Technology (phones, laptops, iPads, cameras, etc.)
	Home Appliances (refrigerators, washing machines, microwaves, rice cookers, blenders, juicers, etc.)

Home Appliances (refrigerators, washing machines, microwaves, rice cookers, blenders, juicers, etc.)

1. With Manufacturer’s Carton:

Wrap the carton with foam sheets/PE foam/bubble wrap.
Ensure the product inside is cushioned with foam or air bags to prevent movement.
Wrap the carton with 2 extra layers of bubble wrap and secure with tape.
Attach “Fragile” label.

2. Without Manufacturer’s Carton:

Wrap the product with 3–4 layers of bubble wrap.
Cushion all sides with bubble wrap/foam before placing into carton, then seal with tape.
Attach “Fragile” label.

3.3 Spillable Items

3.3.1 What Qualifies as Spillable

Containers or items that may deform, break or damage, and their contents may spill during the shipping process if not properly packaged, including:

Beverages, beauty products (moisturizer and perfume), personal care products (facial cleanser, shower gel), semi-solid products (grains, powders, gels, wet wipes), etc.

3.3.2 Racking Requirements

Category	Product Category	Packing Instructions	Reference image
Spillable Items	Liquids: Milk, Beverages, Beer	Milk with Manufacturer’s Carton – Single Carton: Wrap with at least 4 layers of bubble wrap. Attach “Fragile” label or printed tape. Cartons are not required if bubble wrap is secure. 2. Milk with Manufacturer’s Carton – Multiple Cartons (≤3 cartons): No need to fill between cartons. Secure with 2 layers of stretch film. Wrap the entire package with 4 layers of bubble wrap. Attach “Fragile” label/tape. 3. More than 3 cartons: Pair cartons in twos, wrap each pair with 4 layers of bubble wrap. Combine pairs into a larger carton. Wrap outside with 4 layers of bubble wrap. Attach “Fragile” label/tape. 4. Loose Milk Products (no carton): Wrap each product with 3 layers of bubble wrap or 1 air bag. Place in carton and fill all gaps. 5. Mixed Orders (cartons + loose): Pack each type according to its method, then secure the entire shipment with stretch film.
	Liquids in Large Containers (>1L) (laundry detergent, fabric softener, etc.)
	Cosmetics & Liquids in Small Containers (≤1L)

3.4 Dangerous and Hazardous Items

3.4.1 What Qualifies as Dangerous and Hazardous

Items with physical hazards, toxicity, etc.

Such as kitchen utensils, knives, insecticides, etc.

3.4.2 Packing Requirement

Dangerous and Hazardous Items	Packaging Requirements	Requirement for Inner Packaging Protection	Filling Requirement	Boxing Sealing Requirement	Warning Sticker and Marker
Specific requirements:If your package contains dangerous and hazardous products such as knives, kitchen utensils, etc., please strictly follow the packaging requirements.	Outer packaging: Cardboard box with an appropriate size Filling material: Air cushion/gourd bubble wrap/bubble wrap Inner packaging protection: Bubble wrap/pearl cotton	Wrap the product with 2 or more layers of bubble wrap or other environmentally friendly materials. Place the wrapped product into the shipping box and use air cushions to fill any empty space. Use tape to seal the box in a cross shape.	Please fill the remaining space in the cardboard box with enough material to ensure that the items inside the box are stable. Pick up the product's original packaging and gently shake it to ensure there is no shaking sound. If there is an empty space in the box that is equal to or larger than the size of two air cushions, use air cushions or other filling material to fill the box fully and ensure that the box does not bulge after filling.	Seal the box with tape in a cross shape, and flatten the tape on both sides. Ensure that the tape is pasted smoothly with no wrinkles, and the gap between the flaps should not exceed 5mm.	Paste the fragile item label
Packaging Specifications				Packaging Process

Shipping Packaging Guidelines: Choose sturdy packaging materials or bags that fit the size of the item, without collapse or damage. Use foam film to prevent items from being bumped. Place the item in the middle of the box, and then fill the gaps with shock-absorbing pearl sponge or foam film to prevent the item from moving. Seal the box with tape in an H shape.			The product needs to be completely wrapped with bubble bags or other materials.Place the product wrapped with bubble bags into the shipping box, and use air cushions to fill any empty space.Use tape to seal the box in a cross shape.

3.5 Bulky, Heavy, or Irregularly-shaped Items

3.5.1 What Qualifies as Bulky, Heavy,or Irregularly-shaped

Such items refer to items with a weight or volume exceeding 10kg or with a length/width/height exceeding 100cm. Irregularly-shaped items refer to items whose size and angles are not suitable for standard boxes.

Such as TVs, monitors, appliances, camera tripods, massage chairs, tables, etc.

3.5.2 Packing Requirement

Category

Product Category

Packing Instructions

Reference image

Bulky, Heavy, or Irregularly-shaped Items

Bulky Items: TVs, Monitors, Tables, Chairs, etc.

With Manufacturer’s Carton

Apply thick foam padding around all sides of the manufacturer’s carton, then wrap with at least 4–5 layers of bubble wrap, ensuring all corners are fully covered. Secure with packing tape.
Attach “Fragile,” “Bulky Item,” and “High-Value” labels to the package.

Without Manufacturer’s Carton

Wrap the product with at least 3–4 layers of bubble wrap and secure with packing tape.
Place the item in a sturdy carton and pad all corners inside with soft materials/foam to prevent movement and vibrations during transit.
Wrap the outside of the carton with an additional 3–4 layers of bubble wrap and secure with packing tape.
Attach “Fragile,” “Bulky Item,” and “High-Value” labels to the package.

Large or Long Items (fishing rods, badminton rackets, golf clubs, etc.)

3.6 Small Items

3.6.1 Definition of Small Items

Small-sized items weighing less than 1kg.

Such as flash drives, gadgets, stickers, jewelry, etc.

3.6.2 Packing Requirement

Small Items	Packaging Requirements	Requirement for Inner Packaging Protection	Filling Requirement	Boxing Sealing Requirement	Warning Sticker and Marker
Detailed Requirements	Suitable airplane box/waterproof bags Air cushion/gourd bubble wrap/bubble wrap Bubble wrap/pearl cotton Outer packaging Filling materials Inner packaging protection	Ensure that there's enough space for a shipping label. If your item belongs to other item types above, please follow the corresponding requirements. Shipping bags need to wrap items tightly. Please use filling materials to minimize empty space.	Use air cushions or other filling materials to fill the package and ensure that the box does not bulge with the filling materials.	Seal the box with cross-shaped tape and smooth down both sides of the tape. Ensure that the tape is pasted smoothly with no wrinkles, and the gap between the flaps should not exceed 5mm.	No requirement

3.7 Please Follow the Packaging Requirements to Prevent Rejected Packages

Please avoid the following things to prevent packages from being rejected

No outer packaging.
No dividers and buckles for liquid and semi-solid products (loose packaging).
No required protection for products inside (such as no stretch film/bubble wrap for fragile products).
No required labels for fragile items.
No additional packaging to secure products (for example, no bottle caps for liquid and semi-solid products).
Fragile items are packaged in shipping bags (for example, cartons are not used as outer packaging materials for 3C products).


No required labels for fragile items. No required protection for products inside.	Intact outer packaging but with liquid leakage. No additional packaging (cap) to secure the product.	No required filling material (for cushioning).	No bubble wrap/stretch film (no inner packaging protection). No required filling material (for cushioning).

The packaging is too loose and there's no cushioning material. Dividers should be used for multiple glasses of liquid.	No required protection for products inside. No required filling material.	No required protection for products inside or outer packaging. No required labels for fragile items.	No bubble wrap/stretch film. No required filling material (for cushioning).

4. Fresh fruit

4.1 Compulsory

a. Fruit type

Fruit type
Temperature	Room-temperature fruit	Durian, cantaloupe, honeydew melon, watermelon, papaya, jackfruit, coconutMango, pineapple, passion fruit, tamarind, orange, dragon fruit, pomegranate, snake fruit, pomelo, yaconBanana, pear, apple, kiwi, lotus root, guava, avocado, sapodilla, peach, loquatPlum, longan, dragon fruit, chestnut, mango, plum, marian plum, date, mangosteen, cherimoya, sandalwood, rambutan, long kong, fig
	Refrigerated fruit
Size	Small-size fruit	Plum, longan, chestnut, plum, marian plum, date, mangosteen, sandalwood, rambutan, long kongCherry, Bayberry, Blueberry, Lychee, Kyoho grapes, Green grape, Strawberry, Wampi
	Middle-size fruit
	Large-size fruit
Peel softness	Hard-peel fruit	Durian, coconut
	Soft-peel fruit

b. Packing material requirement

		Temperature		Size			Peel softness
Material category	Material	Room-temperature fruit	Refrigerated fruit	Small-size fruit	Middle-size fruit	Large-size fruit	Soft peel	Hard peel
Outer packaging	Five-layer paper box	✅	✅
	Ventilation holes box
	Well-sealed polystyrene box
Fruit packaging(Pack items individually)	Blister tray/Plastic bag/Vacuum bag			✅
	Net/Foam/Foam divider
	Thick Paperboard/Thick Airbag
Inner filler(Make sure there is no extra space for shaking)	Normal EPE foam/bubble wrap						✅
	Thick EPE foam
Others	Dry ice bag/Absorbent bag (at least two dry ice bags and two absorbent bags)		✅

c. Packing material photo

Outer packaging			Fruit packaging			Inner filler		Others
Five-layer paper box	Ventilation holes box	Well-sealed polystyrene box	Blister tray/Plastic bag/Vacuum bag	Net/Foam/Foam protection	Thick Paperboard/Thick Airbag	Normal EPE foam/Bubble wrap	Thick EPE foam	Dry ice bag/Absorbent bag
		(crossing sealed)

4.2 Suggestive

a. Use suitable sizes for fruit packing and boxes shouldn't be overweight.

Size	Weight limit
S+	5kg
M	8kg
M+	10kg
L	15kg

b. For refrigerated fruit, the number of dry ice bags and absorbent bags should be increased according to the amount of fruits placed and the size of the box.

c. For large-size fruit in one parcel, recommend not pack more than 4 single fruits.

d. Do not recommend putting different types of fruits in the same parcel.

5. Reminders

The seller must package the product carefully to minimize the risk of damaging any product in transit:	Check the carrier's latest terms, conditions and policies to confirm that the product can be shipped. Only ship products that are permitted by the carrier and laws and regulations. Dangerous goods such as drugs, harmful chemicals, pesticides and radioactive substances are not permitted. Please refer to the List of Prohibited Items for details. Do not put any product not purchased by the customer in a package sent to the customer. Do not send any irrelevant paper or information to customers, including but not limited to information that guides customers to leave positive reviews, guides users to brush or reject orders, or to do other inappropriate behaviors. Do not stick any unauthorized marketing or promotional materials such as brochures, display materials, price tags and/or other irrelevant stickers on the outside of the package. If the carrier has special packaging requirements for liquids, sharp objects, fragile items, perishables, textiles, hazardous materials, batteries, etc., the seller should follow the carrier's requirements for special packaging. Please notify the carrier about any item requiring special handling prior to shipment.
When using cartons, the seller must meet the following requirements:	Cartons and packaging materials (eg filler) should adequately protect the item in transit. Use of unacceptable packaging materials may result in a rejected order or rejected payment. Choose a carton size that ensures the minimum empty space after the item is placed, and maximizes the use of space by packing as many units as possible in a single carton (without damaging items). Use a large filler such as air cushion, full sheets, form sheets, or bubble wrap and do not use any kind of loose filler such as foam peanuts or shredded paper. Cartons can not be tied with bags, elastic, tape, or additional strapping. Avoid using large staples or nylon tape, in case they harm the carrier's personnel.
When packing the parcel, the seller should note:	Please fill in the empty space in the package. Please make sure there are no sharp objects protruding from the package. Please make sure that the packaging material is in a clean, dry and firm state. Do not use cloth-like materials to wrap the package. Materials such as newspapers can be used to fill up empty space --- cost saving.
Please make sure the package is properly packed and sealed before it's picked up by the courier.
To ensure the safety of the items, be sure to take extra precautions prior to pick-ups —— taking video and photos of the package showing the correct packaging and condition of the package —— as proof if anything goes wrong.
If possible, please send images to the buyer to demonstrate that the packaging was intact and the item was delivered to the courier in perfect condition.
Please note that there's no compensation for any damage to food or liquid items (carrier restricted items).

6. How to Prevent Theft of Items

Take a package of J&T, a carrier, as an example:


The lower layer of the sticker will stick to the surface of the box. When the upper information layer is removed, the adhesive will leave a special mark on the surface where the sticker was placed. Reapplying the sticker will not maintain the original integrity of the security sticker, so it is easy to identify if the sticker has been tampered with or the package has been opened.

7. How to Stick a Sticker

Take a package of J&T, a carrier, as an example:


Place the stickers on open seams of the top and side of the box, and the same for the bottom.This prevents someone from opening the package and changing the content.	Place the stickers on open seams of the top and side of the box, and put one sticker on open seams of the bottom and side of the box.Place up to 3 to 4 stickers in the middle of the upper and lower openings of the box.	Put stickers on the opening seam of a waterproof bag, 2 stickers per bag.	Put a sticker on the left and right side of a shipping label.This prevents someone from opening the package and changing the content.