Returns And Refunds
This article outlines the Returns & Refunds Policy on TikTok Shop. Click on the following links to navigate to the relevant sections:
How will this work?
*Note: These reasons will only have an impact on SFRR if they are not due to the Logistics Service Provider.
After carefully reviewing the return/refund request from the customer, please only reject the request if you have a valid reason to do so. If this is contested by the buyer, you will need to provide evidence.
After carefully reviewing the product condition, please only reject the request if you have a valid reason to do so. If this is contested by the buyer, you will need to provide evidence.
If you did not receive the product after the return status has been changed to "Delivered" or within 14 days after the buyer uploads the tracking data (for self-arranged returns), you may select the following reasons:
Please ensure that you have valid evidence before submitting an appeal, as a maximum of one appeal may be submitted, and appeals without valid evidence will not be entertained.
Providing clear and complete evidence increases your chances of a successful appeal. During the review process, TikTok Shop may request additional information or documentation to clarify your case. To ensure your appeal can be reviewed without delay, please submit the additional information within 24 hours.
Click on each of the following for a detailed example/explanation.
- Return/Refund Timelines & Process
- Step 1: Customer Return/Refund Process
- Step 2: Seller Return/Refund Review
- Step 3: Customer Returns Product Review
- Step 4: Seller Appeal Process
- Aftersales Evidence Submission Guide
- Non-Returnable Products (Refund-Only)
- Frequently Asked Questions (FAQs)
Return/Refund Timelines & Process Overview
In general, you would need to take action twice- When the customer makes a request: Approve/Reject the request
- When you receive the return: Approve/Reject the refund
- You may offer a partial or full refund any time after the order is in-transit. If your request is accepted by the buyer, your SFRR will not be affected. You may do so directly via your customer DMs.
- If action is required by you, but no action is taken within the required timeframe, the request will be automatically approved.
- The platform may also automatically approve some return/refund requests at its discretion, and in certain cases, decide that the customer can keep the product and still receive a refund. Sellers may file an appeal if they disagree with this decision.
- For Speedy Refunds, refunds are made as soon as the product is dropped off, or picked up by the courier. You may appeal once you have received the return product.
- For Self-Arranged returns, you must review the return product within 14 calendar days after the customer has uploaded the return shipment information.
- For LIVE Auctions, special return & refund rules apply. Read our Live Auction Policy to learn more.
Detailed timelines
Process | Seller Action |
Return/Refund requestBuyers can raise a Return & Refund Request within the following timelines:
| Return/Refund Request ReviewSellers must review the request within 1 calendar day from receiving the request. Otherwise, the request will be automatically approved. Sellers may choose from the following options:
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Product Returns Buyers must adhere to the following timelines, otherwise, the request will be cancelled.
| Sellers may review the condition of the return item. They may reject return if the return condition is not satisfactory within the following timelines: For Pick-up/Drop-off returnsWithin 2 calendar days after receiving the returned products. Otherwise, the request will be automatically approved. For Self-Arranged returns Within 14 calendar days after the customer has uploaded the return shipment information OR 2 calendar days after the return has been delivered, whichever is sooner. Otherwise, the request will be automatically approved. |
Auto-Approval Tool Activation
To help sellers improve customer experience, we may activate the "Auto-Approval Tool" in certain cases (as below). The tool helps to speed up return/refund request approvals.How will this work?
- If sellers do not review >90% of received return and refund requests in time for 1 month, the auto-approval tool will be activated.
- Only requests meeting the following criteria will be auto-approved using the tool:
- Total value of all products in the request < 790,000VND (Can be adjusted) (The actual amount may differ according to currency fluctuation).
- Any reason except "Suspected Counterfeit"
- Customers may only trigger the tool up to 3 times per month.
- Requests approved by the tool will be labelled as "Auto-approved by seller rules" on the Manage Returns/Refunds page.
- The tool will be activated for a minimum of 15 calendar days, but can be deactivated after 15 calendar days through the Fulfillment Settings page.
- For return requests, after the product is received, you may reject the request or submit an appeal if necessary.
- If you disagree with an auto-approved refund-only request, please reach out to the Customer Service team to submit an appeal.
Example: How Auto-Approval may apply
Scenario 1: Single high-value request
| Result
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Scenario 2: Multiple low-value requests from the same customer
| Result
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Step 1: Customer Return/Refund Process
- Customers may request a return/refund within stipulated timelines.
- If a return is approved, customers must ship the product to the seller within the stipulated timelines.
- Pay close attention to the return/refund reasons that could impact your Seller-Fault Return/Refund Rate (SFRR).
- Optimise your fulfilment and order processing to reduce these returns/refunds.
- If you disagree with these reasons, you may reject the request or submit an appeal only if you have valid evidence.
- For reasons that do not impact your SFRR, you may only reject the request or submit an appeal if the return condition is unsatisfactory (e.g., the product seal is broken or the product is not in sellable condition)
Customer Return/Refund Reasons
Main reason | SFRR impact |
Change of Mind | No |
Item too big or too small | No |
Ordered wrong size | No |
Received parcel, but some items were missing Sub-Reasons Main item missing Free gifts or accessories missing | Yes |
Package or product is damaged Sub-Reasons Outer packing damaged Item leaked, scratched or broken | Maybe* |
Product doesn't match description | Yes |
Rotten/Moldy/Spoiled | Yes |
Product is defective or doesn't work | Yes |
Wrong product sent | Yes |
Did not receive parcel | Maybe* |
Suspected counterfeit | Yes |
Step 2: Seller Return/Refund Review Process
If the customer's request is valid, please approve the request. If you do not take action, the request will be automatically approved after a stipulated timeframe.After carefully reviewing the return/refund request from the customer, please only reject the request if you have a valid reason to do so. If this is contested by the buyer, you will need to provide evidence.
Offering Alternate Solutions
If you do not wish to reject the request, you may reach out to the buyer and negotiate an alternative aftersales solution. If a buyer accepts your partial refund counter-offer before escalation, that case is excluded from your Seller-Fault Return Rate.Request Rejection Reasons & Evidence Requirements
Buyer Reason | Rejection Reason | When can you select this reason? | Evidence Requirements |
| Any Reason | You have reached an agreement with the customer | You have evidence (e.g. A screenshot) that you have discussed the issue with the customer and came to an agreement. | Screenshot of Conversation |
Lack of evidence | The buyer provided no proof or poor proof of their claim. | Description of why the evidence is invalid/lacking. | |
| Received Parcel, but some products were missing | Item is correct | You have proof that the delivered item is as described. | Packing Video or Pictures |
| Product doesn't match description | |||
| Wrong Product Sent | |||
| Product is defective or doesn't work | Product functions well/Incorrect usage by the customer | You have proof that the product functions as advertised. |
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| Suspected Counterfeit | Product is authentic | The buyer claims that the product is not authentic, but you have evidence that the product is authentic. |
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| Did not receive parcel | The package has been successfully delivered to the shipping address that was provided. | You have proof that the product has reached its destination. | Nil |
Product has already been shipped, please wait for parcel to arrive | You have proof that the product has been sent out for delivery. | ||
| "Change of Mind" | Not eligible for return (e.g. used or broken) | The product images submitted by the customer show signs of use/wear (for "Change of Mind" that require items to be sealed or in original condition) |
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Step 3: Customer Returns Product Review
Review the condition of the product thoroughly. If the condition of the product is satisfactory, approve the request. If you do not take action, the request will be automatically approved after a stipulated timeframe.After carefully reviewing the product condition, please only reject the request if you have a valid reason to do so. If this is contested by the buyer, you will need to provide evidence.
Request Rejection Reasons & Evidence Requirements
| Rejection Reason | When can you select this reason? | Evidence Requirements |
The product returned is not the product that was sent | The received product was not the product the customer had asked to return. |
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| Product is used and returned in a condition that cannot be sold | The received product shows signs of use/wear (for "Change of Mind" that require items to be sealed or in original condition) | |
Product is damaged or used | The product has clear damage or signs of use. Ensure that you have evidence that the product was not damaged when you packed it. | |
Missing products and/or product parts | The product has missing components. Ensure that you have evidence that the original package included these components. | |
You have reached an agreement with the customer | You have evidence (e.g. A screenshot) that you have discussed the issue with the customer and came to an agreement. | Screenshot of Conversation |
| Rejection Reason | When can you select this reason? | Evidence Requirements |
I haven't received the package | You have not received the return product after the return status has been changed to "Delivered" or within 14 days after the buyer uploads the tracking data (for self-arranged returns). | Nil |
Step 4: Seller Appeal Process
You may wish to submit an appeal in the following scenarios:- Speedy Refunds - you have received the return product and find the return condition unsatisfactory, or disagree with the return reasons/buyer chose the wrong reason.
- Speedy Refunds - you did not receive the return product
- Refund-Only Requests that were approved by the platform - you disagree with the platform decision, or believe it should have been a return/refund request
- You wish to appeal against a Customer Dispute
Please ensure that you have valid evidence before submitting an appeal, as a maximum of one appeal may be submitted, and appeals without valid evidence will not be entertained.
Providing clear and complete evidence increases your chances of a successful appeal. During the review process, TikTok Shop may request additional information or documentation to clarify your case. To ensure your appeal can be reviewed without delay, please submit the additional information within 24 hours.
Appeal Reasons & Evidence Requirements
Speedy Refunds - After receiving the Return Product
| Seller Appeal Reason | When can you select this reason? | Evidence Requirements |
The product returned is not the product that was sent | The received product was not the product the customer had asked to return. |
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| Product is used and returned in a condition that cannot be sold | The received product shows signs of use/wear (for "Change of Mind" that require items to be sealed or in original condition) | |
Product is damaged or used | The product has clear damage or signs of use. Ensure that you have evidence that the product was not damaged when you packed it. | |
Missing products and/or product parts | The product has missing components. Ensure that you have evidence that the original package included these components. | |
Buyer chose the wrong return reason
| If the item is in good condition, but you believe the customer's return reason is not applicable. |
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| Didn't Receive the Package | You did not receive the return product |
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Refund-Only requests that were approved by the platform
| Seller Appeal Reason | When can you select this reason? | Evidence Requirements |
| Should apply for return & refund |
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| I disagree with the results of TikTok |
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Returning Products to Customers
If your appeal is unsuccessful, you may be asked to return the product to your customer. For more details, read the Seller-to-Customer Returns article.Aftersales Evidence Submission Guidelines
Please ensure that you have valid evidence when submitting your appeal or rejecting a request. Here are some examples of good evidence when raising appeals.Click on each of the following for a detailed example/explanation.
Packing Video or Pictures
Provide a video of the packing process before handing the parcel over to Logistics Provider (LSP).
Sample Photo
- Clearly show the following:
- Order information (order ID/tracking number/QR code, etc.);
- Correct product being packed, in full quantity, and in good/intact condition as per the customer's order.
- Videos must be continuous, clear, and show no signs of editing.
- For return/refund reasons related to damage or breakage, packing evidence must show sufficient materials and proper packing methods.
Unpacking Video
Provide a video of the return package unboxing process clearly showing:

- Return order information (order number/tracking number/QR code, etc.);
- Footage of all 6 sides of the package and the unboxing process;
- Clearly demonstrate or showcase the issue you wish to highlight (e.g., damaged/broken items, wrong/missing items, empty packages, used items, etc.).
- The video must be continuous, clear, and show no signs of editing.
- If the returned item has functional issues, you must also provide a video demonstrating the product's operational status.
Screenshot(s) of Offline Agreement
Provide screenshots of any offline agreement you may have with your customer. You must ensure that your screenshots contain:
Sample:
- Mentions of the specific order
- Agreement of alternative service resolution by Seller
Sample:
Product Demonstration Video/Pictures
Provide a video or pictures demonstrating how the product is used. These videos/pictures should involve a clear demonstration of typical use.
Sample Video
Sample Picture
Sample Video
Quality Certificate or Inspection Report
This may include:
- Safety Marks
- Consumer Safety Reports
- Cosmetic Safety Reports
Proof Of Authenticity
Provide any documentation that supports your claim that the product is authentic. This may include:
- Proof of Trademark Ownership
- Proof of Purchase
- Letter of Authorisation/Distribution Letter
- Brand Certificate
Any Additional/Relevant Evidence
You may also provide evidence that could refute your customer's specific claims where relevant. This includes the following examples:
- If you are appealing against a customer's claim that the product material does not match the description, provide images of the product label or production documentation.
What Products Cannot be Returned (Refund-Only Products)?
Please note that there are certain categories of products whereby customers will be unable to raise a return request. However, these products can still be refunded without returning the product. These categories are in the table below. This table is non-exhaustive and may be updated from time to time. Categories | Products |
| Food & Beverages |
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| Home Improvement | Garden Supplies |
| Virtual Products | Mobile Data, Mobile Top-ups |
| Womenswear & Underwear | Underwear (excluding Bras & Bralettes) |
| Health | Sexual Wellness |
| Bookings & Voucher | Physical Voucher |