Five key product types:

1. Loss leader：

Attract consumers in the short video, so that consumers have the motivation to enter the live-roomFeatures: These kinds of products do not have specific commodity attributes . They can be【attractive products】，【bestseller】，【high profit product】 . The core goal is to attract the consumer's attention and let him/her get into your live-room

2. Attractive products：

These kinds of products can attract consumers within 30s and 1min after entering the live-roomFeatures:High visibility, high frequency use, relatively low price, limited products

3. Bestseller：

What consumers must buy in liveFeatures:have enough reasons for consumers to buy:1. Low-cost, high-frequency, rigid demand products, like facial cleanser, shirt2. The products that users can get more intuitively feel the product's advantages3. Products with high market popularity: best selling products on other platforms or in other live-rooms4. Empathy products: feel the extra value besides the product itself(like the painter 's work, vintage with story)5. product evaluation & inventory: good product consumer evaluation, sufficient inventory, fast delivery

4. High profit product：

A separate style for a certain part of the minority group, with a unique series of styles, which can meet the demands of a small partFeatures:1. These products are the core products that help creators make money2. Learn to combine and match sales: for example, a pair of sports pants $20, a sportswear $35, a suit (sports pants + sportswear) $50. Through combined sales, users can reduce their attention to the price of single items.3. The gross profit margin of these products is usually more than 50%

5. Brand only：

Brand only --- This product is only available in your live-room, providing brand endorsement for live-roomFeatures:1. Brand only, only my live-stream room has these products2. These kinds of products have no specific product attributes, They can be 【attractive products】，【bestseller】，【high profit product】